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SHOP ALL
BESTSELLERS
HOLIDAY
NEW
SHOP ALL
SHAMPOO
CONDITIONER
TREATMENTS
STYLING
SCALP CARE
REFILLS
SETS
TRAVEL SIZE
BODY CARE
E-GIFT CARD
SHOP BY HAIR TYPE
Dry or Damaged
Frizzy
Color-Treated
Fine
Coarse
Curly
Oily
SHOP BY COLLECTION
Award Winning
Classic
Hydration
Voluminous
Color Full™
Enchanted Island™
Heat & UV Protection
SHOP BY SCENT
Earthy
Floral
Tropical
Herbal
Shampoo
Conditioner
STYLING
TREATMENTS
Sets
Ingredients
About us
Our Truth
Sustainability
As Seen In
Beauty is Power Blog
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Customers rate us 5.0/5 based on 1258 reviews.

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S
Aloe Vera Hair Gel
Siana Wallace (Barnsley, England, United Kingdom)
Absolutely incredible!

I bought some of your products for my mother as I use your products all the time now and refuse to use anything else ! Safe to say she absolutely loved them!! And now we can both agree that your products are out of this world! #hairheaven

L
Rahua Mini Elixir
Lorean Thelwell (Durham, North Carolina, United States)
Miracle in a bottle

I did not want to commit to purchasing the over $100 bottle so I decided to buy the mini. After just one week and using only 3 times/week Imy hair looks much fuller, stronger and the falling out has come to a complete halt. I may have to scrafice and just buy the bigger bottle. A little goes a long way!!!

C
Voluminous Shampoo
Carol Proctor (West Hempstead, New York, United States)

Love this product, it is gentle on the hair and adds luster and volume.

L
Hydration Conditioner Refill
Lucy (Ipswich, England, United Kingdom)
The best hydrating luxury hair conditioner

So gentle and hydrating with a gorgeous subtle fragrance. The best conditioner for dry hair

C
Voluminous Shampoo
Colette Kisling (Pittsburgh, Pennsylvania, United States)
So good !!!

My favorite shampoo I’ve ever tried! I went through so many “natural” shampoos until I finally found one that has wholesome ingredients that are actually good for your hair! I’ve been using it for quite a while now and my whole family switched to it because of how amazing it is! Highly recommend!!

C
Classic Shampoo
Colette Kisling (Pittsburgh, Pennsylvania, United States)
Amazing!!

My favorite shampoo I’ve ever tried! I went through so many “natural” shampoos until I finally found one that has wholesome ingredients that are actually good for your hair! I’ve been using it for quite a while now and my whole family switched to it because of how amazing it is! Highly recommend!!

A
Hydration Detangler + UV Barrier
Alicia (Indio, California, United States)
Love it!

This leave-in detangler is great. Works as advertised. Softens & detangles. It has revived my curls (I have long hair). Feels weightless & smells yummy (enchanted island). A clean product that works! Will purchase again!

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